· Updated
How much shoppable video apps cost on Shopify
Pricing pages in this category are hard to compare because the apps are not selling the same unit. Some charge for the software, and some charge for how often shoppers see your videos.
Below is what ten listings said when we read them on 15 October 2026. Every figure comes from the app's own Shopify App Store page, linked in the table. Prices change, so check the listing before you decide anything.
| App | What you pay | What the meter counts |
|---|---|---|
| Videowise | Free plan, or Pro at $9/month | Pro includes 5,000 unique widget impressions. Each extra 1,000 is listed at $10. |
| ReelUp | Free, $29.99, $99.99, or $199.99/month | 100, 3,000, 20,000, and 50,000 video views a month |
| LYVECOM | $19, $199, $499, or $999/month | An impression allowance per tier, then $10, $7, or $5 per 1,000 extra |
| Videeo | Free to install, paid plans from $29.99/month | 1,000 views a month at no charge. Live selling is billed at 5% of the sales it drives. |
| Video Slider | Free, or $9/month ($86/year) | Nothing listed. The free plan lists unlimited video views and caps you at 30 uploads. The paid plan lists unlimited uploads. No view limit is listed. |
| Tolstoy | Free, $12, $44, or $195/month | Viewers: 5,000, 20,000, and 100,000 a month on the paid tiers. Extra viewers are $10 per 1,000 on the two lower tiers and $7 per 1,000 on the top one. The free plan lists uncapped on-site views for 30 days. |
| Firework | Free, $39, or $259/month | 1,000, 10,000, and 50,000 monthly video views. No rate is listed for going over. Starter says "Contact us for more details." |
| Moast | Free, or $15/month | Nothing listed. The free plan lists unlimited video views and caps you at 10 videos per widget. |
| Whatmore | Free, $29, $79, or $149/month | Video clicks rather than views: 300, 3,000, 15,000, and 40,000 a month |
| Quinn | Free, $9, $19, or $49/month | 550, 5,000, and 12,000 video views a month. The $49 tier lists unlimited views. |
| Maxproof | $10/month, or $100/year | Nothing |
Two different products wearing the same label
Eight of the eleven rows above bill on attention: impressions, views, viewers, clicks, or a cut of live sales. The other three list a flat fee and no traffic meter.
The distinction matters more than the sticker prices, because a metered plan and a flat plan behave in opposite directions as your store grows. The flat plan gets cheaper per order. The metered plan does not.
The metered ones are not even counting the same thing
Videowise and LYVECOM count impressions. ReelUp, Firework, and Quinn count views. Tolstoy counts viewers on its paid plans, while its free plan talks about views, and the listing does not say how the two differ. Whatmore counts video clicks. Videeo counts views and also takes 5% of the sales its live selling drives.
Quinn's free plan makes the problem visible in one line: 550 video views a month, alongside unlimited video impressions. Two words, two meters, same plan. Before you compare any two numbers in the table above, check that they are measuring the same event.
The tiers are priced off traffic, not results
Look at what separates ReelUp's plans. Basic at $29.99 gives you 3,000 video views a month. Premium at $99.99 gives you 20,000. Elite at $199.99 gives you 50,000. The features differ too, but the number that moves you between tiers is view volume.
Video views track your pageviews, not your orders. A collection page with four videos in the viewport can count four views before anyone clicks. Traffic that browses and leaves counts the same as traffic that buys.
So the tier you belong in is decided by how much traffic you have, and the month you get a spike is the month you change tiers. That is worth knowing in September, not in December.
We worked through the arithmetic on that in an earlier post, including the three numbers you need from Shopify Analytics to predict which tier you land in.
The lowest sticker price is not the lowest bill
Three plans in the table are $9 a month, a dollar under what we charge. Video Slider's Unlimited plan lists no meter. The other two do: Videowise Pro includes 5,000 unique widget impressions, and Quinn Starter includes 5,000 video views a month.
Past that allowance, Videowise lists each extra 1,000 impressions at $10. At 15,000 impressions, the $9 plan comes to $109: the $9, plus $10 for each of the ten extra blocks of 1,000.
Quinn's listing does not say what happens on Starter after 5,000 views. Firework's gives no overage rate for either paid plan, and Starter says only "Contact us for more details." The rate for going over is the most useful number to get before you install anything here, and it is often the one the pricing table leaves out. Ask for it in writing.
Two other definitions matter and are rarely on the page. One is what starts a billable event: the player loading, or a shopper actually watching. ReelUp's listing answers it (a view counts once someone has watched for at least 4 seconds), and so does Quinn's (a view counts only when someone watches, and impressions are not counted). The other is what happens when you run out mid month: overage billing, or your videos stop appearing until you upgrade.
Not everyone meters
Video Slider is $9 a month, or $86 a year, for unlimited uploads, and its free plan allows 30 uploads with unlimited video views. Neither plan lists a view limit. Moast is a flat $15 a month, and its free plan lists unlimited video views with a cap of 10 videos per widget. Whatever else those plans are, nothing on their listings ties the price to your traffic.
Metered pricing is common in this category. It is not universal, and we are not the only ones saying so.
What Maxproof charges
One plan, $10 a month or $100 a year, every feature included. No view limit, no impression allowance, no percentage of sales. Cancel any time and the unused time is credited back to your Shopify bill.
The reason we price this way is narrow and worth stating plainly: once the bill tracks views, you start making layout decisions to hold the number down. Fewer videos per page, videos pushed below the fold, video kept off the collection pages. Those are billing decisions wearing merchandising clothes, and they work against the thing you installed the app to do.
There is a free 7 day Pro trial through the invite code on the homepage. Redeem the code before you subscribe. A store with an active subscription cannot redeem, and the trial is lost.
On these numbers
Everything above was read off the Shopify App Store listings on 15 October 2026 and reflects what those pages said that day. App pricing in this category moves. Since our first reading on 27 and 28 August 2026, Tolstoy has changed its prices and started counting viewers instead of impressions, and Video Slider has replaced its $49 one-time plan with a $9 monthly one. Videowise's listing now says what its extra $10 buys, and Firework's no longer lists an overage rate. If you find a figure here that no longer matches the listing, the listing is right and this page is stale, and we would rather hear about it than leave it wrong.
Maxproof is a Shopify app that puts your TikTok and Instagram videos on your storefront as shoppable video. $10 a month, never billed by views.
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